BruceClay: Your SEO is a Waste of Time Without Conversions.
“Your customers are leaving you. According to a Forrester Research report in 2009, the average conversion rate for a website was 3 percent. That means on average, 97 percent of people who visit a site, bounce without making a conversion.” Sounds like awful targeting, to me ... though average direct mail is at what ... 1.5%?
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