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Just Creative Design: Milton Glaser & Chip Kidd In Conversation.

”He mentioned how resistance to his work, for example a marketing department not approving a cover design, has actually served him well. Glaser’s process has been to work through the resistance and design new concepts. He feels that the end result has always been more successful than the original design.” ‘Work through the resistance.’ Sometimes it becomes an all-out war. Nice that he’s had success with it ... the name, no doubt, helps.  And this is going to go over like a lead balloon: “Graphic designers shouldn’t use a computer until they’re 40-45.” There’s a distinct difference between an analogue designer and an all-digital one.  My fear is, as with low MP3 quality, culture will just accept the change without considering it.

03/12/10 • 12:53 PM • ArtsDesignHistory • No Comments

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